Within the build-up to his previous few UFC fights, Lerone Murphy has been requested the identical query by journalists.
“For somebody who’s undefeated all through their profession, do you assume you are going below the radar?”
The 33-year-old from Manchester has received 15 bouts and drawn one since his debut in 2016, and is on a seven-fight win streak within the UFC.
But he does not get the love from followers or pre-fight buzz round his fights that his type maybe deserves.
Murphy says it’s as a result of he’s “quiet” in comparison with different brash characters within the UFC, who antagonise opponents to promote fights, with the featherweight sustaining “he’ll all the time be himself”.
On the again of UFC London, the place many high British stars didn’t ship, Murphy has the prospect to let his combating do the speaking and thrust himself into the limelight.
On Saturday in Las Vegas, Murphy faces the largest problem of his profession when he takes on American Josh Emmett in a headlining bout on the UFC Apex.
Murphy is the favorite with odds makers going into the bout, so BBC Sport have appeared on the stats that will give the Briton the sting.