“He’s all the time attempting to enhance all the pieces,” mentioned his brother Antonio, once they ran a sports activities and health membership collectively in Madrid. “He has monumental ardour for what he does. He loves automobiles and the game, it’s one thing that’s in his blood.”
He’s acquired the game aspect coated. However what concerning the industrial aspect, the enterprise facet and crucially, the politics.
He speaks 4 languages fluently and, I might wager, there’s not a driver who has landed extra private partnership {dollars} within the historical past of the world championship than Sainz. He began out with Marlboro and adopted that with the likes of Repsol and Telefonica.
He was constantly bemused at his fellow drivers’ not following his lead. Bringing hundreds of thousands to the desk not solely delivered monetary profit to himself, but it surely additionally helped sway a good name for a producer: bear in mind 2004, when Citroën went with Sainz over Colin McRae? Exactly.
